Trusted by 500+ fashion brands worldwide

See your fit.
Before you buy.

Confident shoppers buy more and return less.

THE PROBLEM

"Will it fit me?" One doubt is killing your sales.

Virtusize — Fit Impact Widget
8 out of 10 fashion carts are abandoned The highest cart abandonment rate of any retail category.
Cart abandonment averages ~70% across all e-commerce, but fashion consistently tops the charts at 80%+. The difference? In most categories, shoppers know what they're getting. In fashion, fit is personal — the same size can feel completely different across brands, styles, and fabrics. That uncertainty is enough to make shoppers walk away, even when they want to buy.
1 in 3 abandoned carts are due to size uncertainty Size and fit is the single biggest reason shoppers leave without buying.
70% of returns are size-related Completing a purchase isn't the finish line. 7 in 10 returns come back because the size was wrong — and each one costs $30–$40 to process.

Per 100 carts reaching checkout

52
lost to price, shipping & other
30
unsure if it would fit
4
returned due to wrong size or fit
14
orders that complete

See how fit uncertainty impacts your store

$
%
%

MONTHLY REVENUE LOST TO FIT

lost every month to shoppers who weren't sure it would fit

Orders at risk per month
Share of all carts
Annual revenue at risk
Abandoned — fit uncertainty
Returns — wrong size or fit

Illustrative estimates based on industry benchmarks. Fashion e-commerce has an ~80% cart abandonment rate — the highest of any category. 1 in 3 abandoned carts are driven by size & fit uncertainty; 70% of fashion returns are size-related. Return cost = item value + $30 processing fee. 20.1% return rate reduction is Virtusize's average across all clients.

Get started →

1 in 3

Shoppers abandon cart due to size uncertainty

Shoppers who aren't confident about fit simply don't buy. That's revenue you never see.

70%

Of returns
are size-related

Each return costs $30–$40 to process — shipping, inspection, restocking. A cost hitting you on every order.

~50%

Of first-time buyers never return after a poor fit

They don't complain. They don't return the item. They just never come back. The silent killer of customer lifetime value.

One problem. One fix.
Virtusize.

THE SOLUTION

Show shoppers exactly how it fits.

Shoppers get their size in under 30 seconds
Built for every category — apparel, footwear, bags & kids
Every recommendation is personal — built from 250,000+ fit profiles

THE RESULTS

Real brands. Real impact.

"Virtusize reduced our size-related returns by 27% year-on-year — across both apparel and footwear. It has become an indispensable part of our website, and they continue to work together with us to support our growth every step of the way."
Under Armour logo
Naoki Ito, Ecommerce Division
Under Armour Japan, operated by Dome Corporation
CASE STUDY
Under Armour
27.0%
Return rate reduction, year-on-year
See all case studies

5.1x

Conversion Rate Uplift

AVG. ACROSS 500+ BRANDS

20.1%

Return Rate Reduction

AVG. ACROSS 500+ BRANDS

24.5%

Average Order Value Uplift

AVG. ACROSS 500+ BRANDS

INTEGRATION

Go live in 3 minutes.
No developers needed.

1

Add two tags

Two simple script tags. Any platform — Shopify, Magento, WooCommerce, headless.

2

Upload your size data

Any format — CSV, Excel, PDF. Our AI converts it to the Virtusize standard automatically.

3

You're live

Shoppers start getting fit recommendations immediately. We handle QA and performance reporting.

PRICING

With you at every stage of growth.

Scales with your order volume. On average, clients see 5x ROI  on their plan cost.

VIRTUSIZE CORE

Pay as you grow

Pricing tied to Virtusize-assisted conversions

Talk to us

VIRTUSIZE FOR SHOPIFY

From $39/mo

Only pay for what you use.

Install on

No setup fees · No long-term contract · Cancel anytime

What’s new?

Follow the latest on size & fit, returns reduction and virtual fitting in fashion e-commerce.
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FAQ

Still have questions?

Does Virtusize work with my ecommerce platform?
What size data do I need to get started?
How quickly will I see ROI?
Is shopper data safe and GDPR compliant?
Do you offer enterprise or custom plans?
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